Smartphone Apps send notifications to a user's smart phone. Many schools in Gippsland are now using smart phone apps to keep parents directly informed of school events, important notices etc. With a smartphone app you can target individuals or groups so only those who need the information get it. The feed from your App may also be embedded on your school website.
Smartphone Apps can communicate notifications via the app, to a user's smart phone. Many schools in Gippsland are now using mobile apps to keep parents directly informed of school events, important notices etc. With a smartphone app you can target individuals or groups so only those who need the information get it.
Your app can also help you get more out of your website because you can use the smart phone app to let parents know when you post something new on your website by sending them the link to the new document. This means they can read your latest news directly from their smart phone.
Some smart phone apps allow the feed from the app to be embedded on your school website. This means access to your app feed notifications is also available to those parents who do not have a smart phone. See Araluen Primary School's Skoolbag App feed on the Principal's Welcome. See the Tiqbiz app calendar feed embedded on Grey Street Primary School's Communicate Page.
An App does not replace a website. It's primary audience is your school community and its purpose is to communicate important, often urgent, information. This might be notifying parents that swimming is cancelled for preps today or the school buses are cancelled.
Your school website's primary audience is likely to be parents looking for a school for their child. As such, the main focus of your website should be to promote the great programs and facilities your school offers through beautiful images and well crafted language. The secondary audience for your website is your school community. They will visit your school website provided you make a point of updating information like year level forms, policies, school handbooks, school council details, school newsletters and so on. When you do upload new information or photos to your website, notify your school community that you have done so, either through your weekly newsletter or if you use a school app, send them a notification.
Through my dealings with school clients I am aware of three smart phone apps for schools that are being used by many schools in Gippsland. I have included links to their websites below however Web Feats for Schools is not associated in any way with any of these businesses. I have included them only because Gippsland Principals have spoken positively about their their usability and convenience as a means of direct communication with parents.